Sublimation
Sublimation is generally considered the preferred method of printing for active sport and cycling. First, a design is printed onto specialist paper and then transferred onto fabric. Although not a new technique this process is undergoing a period of rapid adoption.
Sublimation benefits:
- Richer Colours: This method achieves a greater variety of hues from across the colour spectrum. Gradation printing is also possible.
- Photo-real quality: This technology makes it literally possible to print a photo onto fabric at the original quality.
- Sustainable: Digital methods are cleaner and reduce ink waste, as only the areas that require ink are printed. There is also no need to clean screens/plates making further efficiencies. Less water and electricity are also required for preparation and printing.
- Hyper-customisation: This process enables smaller production runs.
